KUALA SELANGOR: Once known for crowded racks and bargain hunting, Malaysia’s bundle shops are getting a makeover.
Across the country, thrift store operators are moving beyond the traditional second-hand shopping experience, creating stylish spaces where customers can browse curated collections, enjoy a cup of coffee and spend time with friends.
The shift reflects changing consumer preferences, particularly among younger shoppers who value unique fashion finds, memorable shopping experiences, and sustainability.
Among those embracing the trend is Akiqlo Thrift Store in Puncak Alam. Its owner, Ahmad Kamal Ariffin Ismail, 44, said he wanted customers to enjoy an experience comparable to shopping at a fashion boutique.
“We want customers to walk into the store and feel as though they are in a fashion boutique, not just a bundle shop. That is why we place great emphasis on layout, cleanliness and selecting collections that align with current fashion trends,” he told Bernama.
Most of the clothing sold at the store is imported from Japan and undergoes a selection process, washing, ironing and quality checks before being offered for sale. Prices start from as low as RM10, depending on the type of apparel.
Ahmad Kamal said years in the business have helped him better understand what customers are looking for, allowing him to curate collections that appeal to changing tastes.
For some operators, however, the transformation extends beyond fashion. At TempatKita in Shah Alam, co-founders Airina Roslan, 30, and Iffa Roslee, 28, have created a space that combines thrift shopping with community-focused activities.
Airina said competition within the industry is no longer centred solely on affordability. Instead, operators are increasingly focused on creating experiences that encourage visitors to stay longer and return regularly.
Among the initiatives introduced at TempatKita are spaces for other entrepreneurs, including coffee vendors, as well as a photo booth where visitors can capture memories of their visit.
“This concept creates opportunities for other entrepreneurs to share in the benefits and grow within the same business ecosystem,” she said.
“At the same time, we want customers to come not only to buy clothing, but to enjoy a more holistic experience with family and friends.”
According to Airina, the goal is to create a vibrant atmosphere complemented by quality, clean and well-maintained clothing.
As consumer habits evolve, customer experience is becoming just as important as price.
For many shoppers, today’s thrift stores offer more than the thrill of finding a bargain – they provide a place to explore personal style, connect with others and spend time in a unique environment.
